Pentax Corporation

The Spotmatic helped further boost Pentax sales, which topped two million units sold by the start of the 1970s. Asahi continued to create improvements to the Asahiflex, such as for example adding a pre-set aperture ring in 1953. In the meantime, the company began developed of a fresh camera design, the world’s first Slr to include a pentaprism. This camera was launched in 1957 as the Pentax, also it thrust Asahi onto the world camera stage.

and marketing staff, it is the go-to site for informed opinion and know-how for the fast changing video, film and content creation industries. A lot of people were very wary of electronic viewfinders when they first emerged, and also Canon held off ongoing mirrorless before technology had matured. It’s quite difficult, now, to state there’s a significant problem with LCD or OLED viewfinding, but Takahashi is not alone in liking the optical option. 2002 The company changes its name to Pentax and begins developing its digital camera technology.

Pentax Corp

No matter how revolutionary or groundbreaking an invention or discovery is, it means nothing unless it really is put to good use by our customers in sharing their precious moments. At Pentax, we keep this in mind by observing technology not merely with a sharp scientific viewpoint, but with a keen understanding of everyday activity as well.

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Pentax was originally the name of another 35 mm SLR camera model, introduced in 1957 and successor of the Asahiflex. The name is derived from the shape of the prism found in SLR cameras , and the ending deliberately looks like the Zeiss Ikon Contax. Actually, the name Pentax was a house of Zeiss Ikon until they sold it to Asahi Optical Co.

Share your passion for photography on our online photo gallery dedicated to photographs taken with Ricoh and Pentax cameras. A Century of ExcellenceWe are proud to keep our tradition of delivering innovative, affordable, and powerful imaging products. The company was founded as Asahi Kogaku Goshi Kaisha in November 1919 by Kumao Kajiwara, at a shop in the Toshima suburb of Tokyo, and began producing spectacle lenses .

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